Product Marketing Manager, Sales Enablement
Syncron is a leading SaaS company with over 20 years of experience, specializing in aftermarket solutions. Our Service Lifecycle Management Platform offers domain-fit solutions for:
- Supply Chain optimization,
- Pricing strategy,
- Service Fulfillment (e.g. warranty management, field service management, service parts management, knowledge management).
Our company has a global presence with offices in US, UK, Germany, France, Italy, Japan, Poland, India and group headquarters in Sweden.
We build upon the belief that our greatest strength is our People. Our unique company culture has been appreciated by our Employees.
With this we are winning the hearts and minds of world-leading organizations, such as JCB, Kubota, Electrolux, Toyota, Renault and Hitachi.
About the role
Reporting to the Director of Product Marketing, the Product Marketing Manager, Sales Enablement will be a critical resource in supporting our sales teams’ readiness and effectiveness.
You will focus on executing sales enablement initiatives, supporting product launches, and managing training and onboarding efforts. You’ll work closely with sales, product, and marketing teams to deliver resources and training that ensure our sales teams are equipped to engage prospects with confidence and stay aligned to our go-to-market strategy.
What would you do?
- Sales Enablement Execution: Drive the creation and distribution of high-quality enablement materials, such as playbooks, pitch decks, product datasheets, case studies, and objection-handling guides.
- Sales Training and Onboarding: Take ownership of developing and executing sales training programs to ensure new and existing sales team members have a deep understanding of our products, customer benefits, and solution use cases.
- Product Launch Support: Collaborate with product and marketing teams to create and distribute launch-specific enablement materials that support new product introductions and feature enhancements.
- Sales Resource Management: Organize and maintain an up-to-date library of sales resources, ensuring sales teams have quick access to the latest information and tools.
Who you are? / What we expect:
- Minimum 3-5 years of experience in product marketing, sales enablement, or a related role in B2B enterprise software.
- Bachelor’s degree or equivalent experience.
- Excellent written and verbal communication skills, with the ability to create clear, concise, and engaging training content.
- Strong ability to work cross-functionally with sales, marketing, and product teams to deliver timely enablement resources.
- Proven track record of delivering and managing effective sales enablement programs that empower sales teams.
The icing on the cake:
- Experience in manufacturing, aftermarket service and parts lifecycle management, or a closely related industry is preferred
- Familiarity with Force Management, Command of the Message, MEDDIC or similar enterprise tech sales frameworks is highly preferable
This role supports sales and sales development teams based in the U.S. and Europe but will not require regular travel.
Unsure if you meet all the job requirements but passionate about the role? Apply anyway! Syncron values diversity and welcomes all Candidates, even those with non-traditional backgrounds. We believe in transferable skills and a shared passion for success!
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- Department
- Sales & Marketing
- Locations
- Tampa, Atlanta, Chicago, Birmingham
- Remote status
- Hybrid
- Employment type
- Full-time
Respect. Flexibility. Growth.
At Syncron, we’re not just shaping the future of service lifecycle management - we’re also cultivating a dynamic and innovative community of thinkers, doers and visionaries passionate about making a difference.
Here, your voice is heard, and your potential has no limits.
The world is changing. Manufacturing companies are shifting from selling products to delivering services. And we are driving this transformation together with our Customers, by helping them reduce costs and manual processes. We are guiding them on their journey towards a fully connected service experience and making their brand stronger.
Our goal: to make the complex simple.
Visit syncron.com to get to know us better!
Product Marketing Manager, Sales Enablement
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